ABOUT THE CLIENT
Providing a supremely high level of IT services since the early 90’s in California. The Client’s core values are rooted on their main objective to provide peace of mind for their clientele. Offering IT Services and IT Support to IT Consulting and Cloud Services, the Client is dedicated to helping their clients safeguard, support, maintain, and optimize their respective IT infrastructure investment, integrate with business processes, and promote work efficiency. Providing services to everyone from high-tech startups, small to mid-sized companies, large enterprises, and local branches of MNCs.
THE CHALLENGE
Core Team and majority of the Client’s Staff are skilled in the IT services that their company is offering, primarily relying on organic leads from referrals, inbound inquiries or from website contact form for their leads. The Client have been focused on providing great services, and have neglected the marketing aspect of their business. And though the inbound leads they would get from word of mouth are great, they are not enough to scale their business and reach out to ask much of their target prospects as they have originally set out to do.