Consistent Marketing Campaign for Clinically Savvy Company
FOLLOW-UP
23
WARM LEADS
68
SUCCESS CALLS
72
ABOUT THE CLIENT
The client is one of the leading providers and a developer of platforms centered on creating document management software solutions and integrates cloud computing to other more traditional means of data transfer like fax and e-mail, facilitating paperless document transfer and secured document keeping, maintenance and archiving. Based mainly in Boston, Massachusetts, client wishes to expand their markets to include the tri state area down to Florida and to include Central states.
THE CHALLENGE
The client’s internal leads generation team is severely understaffed due to the Covid-19 restrictions in place. Also, they want to nurture their leads and at the same time keep the connections and relationships going despite Covid-19. They also requested us to do data cleansing on their existing database.
INDUSTRY
Medical Services
CAMPAIGN TYPE
Lead Generation and
Appointment Setting
LOCATION
US
HEADQUARTERS
Boston, USA
TARGET INDUSTRY
Healthcare and life sciences facilities
BUSINESS SIZE
5-30 medical practitioners, start-ups
TARGET LOCATION
USA, East Coast (initially: New York, Massachusetts, New Jersey,
Rhode Island)
TARGET CONTACTS
Practice Director, Medical Records Supervisor, Medical Office
Manager, Records and Compliance Officer